Noize MC x Riot Games

In 2020, Noize MC collaborated with Riot Games to release a music video for the track “League of Legends,” inspired by the popular MOBA game League of Legends. The song premiered during an online concert dedicated to the grand final of the Continental League for League of Legends. The video features graphics and references to the game’s characters, with a storyline that emphasizes themes of overcoming and battling life’s challenges.

The video was directed by Vitaly Kapitonov, who aimed to showcase Noize MC’s creative process and connect it with the game’s motifs. The musician described the track as a story about the desire to break free from poverty and neglect, drawing parallels with the gameplay of League of Legends.

The video was part of a larger promotional campaign: players could earn exclusive in-game rewards and behind-the-scenes photos by participating in a gaming event. This collaboration became a significant example of synergy between music and gaming, highlighting the growing role of musical artists in promoting games.